It was early 2006.
Rascal Flatts had just about reached the top of the country world. They were selling more records than anybody and there was high anticipation for their new album.
Nobody was quite sure what they would come out with for a first single. I think they kind of surprised everyone when they chose a song called What Hurts The Most. It isn’t the kind of uptempo song that usually defines a first single, but the choice was right because the song turned into one of the biggest country crossover hits of all time.
What Hurts The Most – Rascal Flatts
Do you remember this one?
I guess it was only 8 years ago now, but that’s a pretty long time. It tells you just how long Rascal Flatts has been at the top of the country world. These guys put this one out and the song and the video were huge.
This was the one that took Rascal Flatts over into the mainstream pop world. The song reached #6 on the pop charts, which remains the highest chart pop single for the band to this day.
The video was powerful. The song is a little ambiguous, but you can tell it’s about a major life event probably about the feeling you get when you lose someone.
It was a really important song at the time and I’m sure it’s stood the test for all these years. I know it’s had an impact on a lot of people and I’m sure every time those people hear it means something to them.